Rather than thinking about the latest trends in social media in 2015 (hint: you still need to get the hang of video if you want to succeed!) or what the next up and coming social network will be THE next big thing, why not get clear on what your intentions are for your social media marketing activity instead. This may seem counter intuitive as it may not feel like a measurable or rational thing to do in business but setting intentions, asking the universe to provide something specific and then being open to the opportunities that it brings up, can be a very powerful thing. If you are like me then you already set intentions in your daily life and in your business, so why leave out your social media marketing?
Think about what you want to improve on, whether that is spending less time procrastinating or giving your blog the attention it deserves or perhaps it’s about actually getting people to come back to your website rather than sharing other people’s content all of the time as that has been easier to do.
Declaring an intention essentially means you are directing your own mind on what you want to achieve, and helping you achieve goals within your online marketing but you are reminding yourself about them more frequently through your intentions. Without them you can end up stagnating in your marketing objectives because you aren’t challenging yourself by giving yourself that direction you are allowing things to align so they can happen. Continue reading →